Ethics and Values / Ethics 102 · Atom · ~20 seconds
The Reinterpretation Strategy
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State
The reinterpretation strategy defends psychological egoism by re-describing every apparently unselfish act as secretly self-interested.
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A nurse stays late off the clock; the strategy answers: she avoids guilt, enjoys admiration, protects her reputation. Some hidden payoff is always available. The supply of hidden payoffs never runs out.