SW StudyWalks

Psychology  /  Psych 1164  ·  Atom · ~20 seconds

The Barnum Effect

Video not yet published
to the StudyWalks catalog
State

The Barnum effect is the tendency to accept vague, broadly applicable personality descriptions as specifically accurate about oneself.

Show

Participants given identical generic profiles rate them as highly accurate descriptions of themselves.

Watch for

The Barnum effect is why an assessment feeling accurate is not evidence that it is.