Psychology / Psych 1209 · Atom · ~20 seconds
The Foot-in-the-Door Technique
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The foot-in-the-door technique obtains agreement to a large request by first obtaining agreement to a small related one.
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Homeowners who agreed to display a small sign later agreed to a large one at far higher rates.
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The mechanism is consistency with a self-image already acted upon, which is why the first request must be freely accepted.
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